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NETSCOUT Smart Data: A Key Driver for Digital Transformation in CSPs

Service providers have embarked on a mission to transform their networks from a centrally controlled, purpose-built platform to a distributed, programmable platform. A programmable network fabric allows customers to create, change, and personalize services on demand thereby shrinking service delivery intervals from several months to a few hours. As the industry transitions to a software-based services model, the barrier for customers to switch service providers is lowered. In this new era of service agility, operators will have to work more diligently to differentiate themselves on superior service quality to retain and grow their customer base amidst a highly dynamic, competitive landscape.