Jennifer is a creative high-tech professional with hands-on business-to-business product marketing and marketing communications experience. A graduate of Syracuse University’s S.I. Newhouse School of Public Communications, Jennifer applies core writing skills and creativity to transform raw technical sources into compelling, value-driven messages and collaterals for internal and external audiences.
As a Content Marketing Manager for NETSCOUT, Jennifer works with product organizations and external sales teams to educate, inspire, and empower customers and partners. With over 25 years marketing to Communications Service Providers (CSPs), Jennifer is also involved with NETSCOUT’s enterprise technology partnerships and government agency solution marketing activities.
Coaching Needed to Clear Network Operations Hurdles
As part of a recent survey conducted by Mobile World Live, communications service providers (CSPs) were asked to weigh in on the state of artificial intelligence (AI) innovation...
- Service Provider
Carrier Aggregation Shines in Spotlight with Taylor Swift-inspired Metrics
Recent announcements by major North American mobile service providers are once again putting carrier aggregation in the spotlight. On January 7, 2025, Verizon announced the...
- Service Provider
Do You Really Need a Data Scientist?
You've probably heard a lot recently about machine learning (ML) and artificial intelligence operations (AIOps) and how network operators are looking to improve the efficiency of...
- AIOps
- Service Provider
Service Provider Success in 2025: One Step Forward…12 Months Back
For many, the beginning of the calendar year signals a time to both reflect on past accomplishments and build new habits that will drive future success. If keeping up on market...
- AIOps
- Service Provider
Leading-Edge Data: The Network Superfuel for AIOps
When supporting a 5G standalone (SA) network, a service provider’s ability to harness real-time data is important in assuring cost-effective network evolution and profitability...
- AIOps
- Service Provider
A Poet’s Guide to Digital Transformation
“Only those who will risk going too far can possibly find out how far one can go.” Although T.S. Eliot originally penned these words as a preface for Harry Crosby’s 1931 poetry...
- Service Provider