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John English

About John English

John English is a Senior Product Manager at NETSCOUT.
  • big data analytics

 Accelerating Big Data Analytics

By |February 27th, 2017|

The excitement of achieving business insights with a Big Data Analytics (BDA) solution that will reduce churn and increase Average Revenue per User (ARPU) often leads to unrealistic expectations before the project has even begun. The truth is that for most big data analytics projects the time from conception and sale to actual production that […]

  • Building Trust

Building Trust to Build Business

By |February 23rd, 2017|

Increasing Average Revenue per User (ARPU) and reducing churn, that’s what a service provider cares most about. What does it take to make that happen? Most would say it involves the following:

  • Offering attractive products and services
  • Having a good reputation
  • Delivering quality services that subscriber’s value
  • Maintaining a positive user experience over time
  • Treating customers well

But what is underneath […]

  • Technology adoption

Accelerating Technology Adoption Through Service Assurance

By |February 22nd, 2017|

Virtualization is coming or already underway in your network with Network Function Virtualization/Software-defined Network (NFV/SDN). Long-Term Evolution-Advanced (LTE-A) and 5G are the next mobile technology evolutions in the works.  And the Internet of Things (IoT) is here and is expected to explode with billions of devices and sensors over the next few years.

What is your […]

  • Trusted Data

Building Trusted Data for Better Business Insights

By |February 21st, 2017|

Big Data Analytics users have a rich choice of applications to choose from, but as equally important, it is the choice of data feed(s) that determines the real value of the analytics. Simply said, you cannot have great analytics without smart data!

Data quality can be judged by two primary dimensions, data availability and data integrity. […]

  • Network Virtualization

Building Trust While Accelerating Network Virtualization

By |February 20th, 2017|

Virtualization (Network Function Virtualization – NFV) is the decomposition and decoupling of network functions from proprietary hardware to enable them to operate on off-the-shelf hardware to more efficiently utilize resources and increase agility in service offerings. This leads to microservices in Virtual Machines (VMs). Orchestration (Software Defined Network – SDN) adds the ability to automate […]

  • Building Trust

Building Trust with Customers

By |February 16th, 2017|

Trust may seem like an unusual word to use when discussing the relationship with your communications service provider. But trust is a vital part of a business relationship. If I am going to spend my money with a business, I trust that their products and services will do what they say they will, that they […]

  • BDA Privacy

Can Big Data Analytics and Privacy Co-Exist?

By |October 26th, 2016|

There is a wealth of information that can be gathered from every mobile device and every subscriber session device both successful and failed. What is the worst performing mobile device? How many and which mobile devices did subscribers use to watch the NFL on Sunday in this market and what was their experience? How much […]

  • Service Providers

No “Dumb Pipe” for these Carriers: The Next Wave of Service Provider Mergers

By |October 25th, 2016|

The recently announced acquisition of Time Warner by AT&T speaks to both the fear of service providers becoming relegated to “dumb pipe” or more simply just communication transport providers and to the importance of content to their subscribers and business. Even with the ever increasing bandwidth of mobile and fixed-line networks to deliver more content, […]

  • Hide Me

Hide Me! – Living in the Modern Age of Always On, Everywhere Communications

By |October 25th, 2016|

Over a dozen years ago, I remember working as a product manager on softswitch services, excitedly talking to my manager about the development of “Find Me, Follow Me” service, a precursor to unified communications, that allowed users to define the contact paths of the various communications devices (the honorable and ancient home landline phone, work […]

  • Bill Belichick

“Thrown for a Loss! Bill Belichick Slams his MS Surface Tablet”

By |October 24th, 2016|

With all the hype for the “The Internet of Things” (IoT) and Carrier-class Wifi promising to provide a high-quality user experience for a plethora of connected devices it was a stark reminder of where we really are today seeing the videos and images of the New England Patriots coach slamming a Microsoft Surface tablet on the sideline that went viral after the Patriots and Bills NFL game.